BluJay Solutions

Bringing DNA to Life

I worked with software company, BluJay Solutions to create graphics showcasing their supply chain software features. The concept was based around their logistics model of data, network and applications, or ‘DNA’.

I created a dynamic set of graphics to convey fluidity of motion and illustrate ‘BluJay DNA’ running through all aspects of their supply chain management. The graphics were used for brochures, social media and digital ads.

Role: Creative direction, graphic creation, design.